Published on Vancouver Is Awesome

Wow, I have not written anything on here in a long time.

Where did the last four years go?

I hate to use the word “busy,” but it’s most likely because I have been far too busy writing for about three or four other websites. One of them is my day job, the others are my side jobs, and lastly, my passion project: The Powtown Post.

powtown_sunrise_blackThe Powtown Post was started in February 2015, by myself and my two brothers, Jordan and Wesley. We collectively agreed that there were no websites out there that were accurately depicting life in Powell River–our loveable little hometown.

So we set out to create something that we thought was cool, and that we hoped others would think was cool, too. My brother and I even held a strategy session to figure out who our ideal reader was, what the mission of our site would be, and what we would name the website! I’m proud to report that after some brainstorming, I was the one who came up with the name Powtown Post. We thought it was pretty clever, as it was a reference to newspapers that are named things like “The Sun” or “The Post.”

Well, this week held a proud moment for me. Powtown Post had the opportunity to write a guest blog post on VancouverIsAwesome.com, which funnily enough, was a huge inspiration for us when creating The Powtown Post. I wrote the post and received the byline.

Powtown Post guest post on Vancouver is Awesome

Not a huge deal, but it shows how far our little site has come, and I am super proud of it.

Hope you enjoy the Powtown Post blog (I sure do) and the guest post on Vancouver Is Awesome.

Photography & Videos for Alex Lee PR

The past week has been really busy, and I have been pumping out work like crazy. It’s been a very exciting week, though!

On Monday morning bright and early, I joined Alex to accompany Greg Mueller on his Breakfast Television interview.

I took a few behind the scenes shots with my camera, and Alex took some video on her little point-and-shoot. I blogged about it on Greg Mueller’s site, but I thought I would share some of it here. This is the video I put together with our footage.

On Tuesday afternoon, I also accompanied Alex on a photoshoot with Greg. Cole and Jakob from Nordica Photography were doing the shoot, and the lovely Patricia Isaac, of Shine for Men Image Consulting, did the styling.

Once again, I took a bunch of behind the scenes photos, and Alex took some video and I put together a blog post for Greg’s site. It was a really fun and successful day, with our big crew wandering around the alleys of Gastown, and I hope that the photos and video captured that.

If all the work weeks could be like this one, I would be one happy girl!

New Design Stuff for Wesley

I am still looking for a full-time job, but I have to say, this contract stuff is a lot of fun. I am working hard, and loving every minute of it! Taking photos, editing in Photoshop, designing marketing pieces, making promotional videos – I feel more creative right now than I have in a long time.

Let’s start with Wesley,  your Burnaby Condo Pro! In the past few weeks, I have designed a new notepad for him, and a “Just Sold” postcard for direct mail. Some of you might be receiving one, or even both of these in the next little while. I’m pretty excited about them.

New Notepad for WesleyBehan.com
Postcard - Side 1

Postcard - Side 2

I’ve also taken photos at a few new listings, and helped update some of Wes’ client packages. The good thing is, my work seems to be paying off. Wes has had a great month! Cheers to Team Behan!

Greg “FBT” Mueller Video

While working at Alex Lee PR (which is a blast, by the way!), I have been able to work on my video-making skills to help promote our client, Canadian professional poker player Greg “Full-Blown Tilt” Mueller.

Greg has the opportunity to be one of the only Canadians to play in the 2010 World Series of Poker Tournament of Champions. To make it into the tournament, you have to have won a WSOP bracelet (Greg won 2 in 2009), and you have to be voted in by your fans. Only 20 players can get voted in. It’s really easy to do – sign up (here) with your e-mail address, find Greg Mueller’s name, and VOTE!

Also, if you want to follow along on Greg’s journey to the 2010 WSOP, you can join his Facebook fan page, and visit his website, where all the current news, photos, and videos will be posted for his fans to see.

Here is a the little video we put together to promote Greg in the WSOP Tournament of Champions. AND, If you e-mail fan photos and F, B, & T photos to contactFBT@gmail.com, you will see them featured in an updated version of the video below. The more photos we receive, the better the video gets, so send them in. We’ll even credit you in the video!

My Olympics Project: The Olys

For the past few weeks, I have been doing some contract work at AdHack. It started out as an internship, and I was to write some case studies on the results of past clients who had used AdHack’s services, but it turned into something more.

The Olys

When the case studies were almost finished, James suggested doing an Olympic ad contest over the course of the Olympics and asked me if I was interested in running it. Of course, I agreed. I thought it was a fantastic idea. So that is how the Oly Awards came to be.

Vodpod videos no longer available.

The Flickr Group of Ads

The first thing we did was start a Flickr group to collect some of the advertising surrounding the Vancouver 2010 Winter Olympics. There was a ton of advertising around town, far before the Olympics even started. We organized a photowalk to get some of the initial photos in the pool. Our goal on the day of the Opening Ceremonies of the Olympics was to have 50+ members and 500+ photos. We wanted to make sure there were enough people interested in the Olympics ads project, and would be willing to submit their photos. Well, we rocked it. The Flickr group now has over 80+ members and 800+ photos.

The Brands

I started writing a blog post or two a day during the Olympics on the major brands that were Official Sponsors of Vancouver 2010. We got some feedback from some of those brands too, which was great!

The Photo Contest

The next step was creating a photo contest at OlympicAdAwards.com. We set up a Strutta-powered contest for people to submit their best photos of Olympic Advertising. Our goal was to get 100 entries by the submission deadline. We got 115 entries and knocked it out of the park again.

The Judging

We enlisted some great judges to help us out with choosing the Best Brand and the Best Photo. They were:

We gave them a detailed scorecard to fill out on each of the brands. They are all Vancouverites, but they also had our Flickr group of Olympic ads for a resource in their judging. By the way, a HUGE thank you to the Judges who took the time out of their day to do this for us. They gave great feedback in the comments on some of the brands as well.

The Prizes

The 2 Prizes we sourced out to give to the winners, were original artwork by local Vancouverite Rachael Ashe. She alters books and turns them into the most unique and stunning pieces of art. The Best Brand was to receive “Swimming in a Sea of Words,” and Best Photo was to receive “The Butterfly Effect.”

The Winners

Vodpod videos no longer available.

In the end, it was a tight race, but Coca-Cola with their Open Happiness campaign beat out the Hudson’s Bay Company by three points! Congratulations Coca-Cola, you did a fine job.

For Best Photo, there were 10 finalists chosen by public voting, from the 115 entries. In the end, Kim Werker‘s photo of the Hudson’s Bay Company won the popular vote. Congratulations Kim!

View AdHack’s announcement on the blog, or view the official press release.

Well, that’s that. My Olympic project has come and gone. It was a blast, and so interesting to see what developed over the 17 days of the Olympics. Not only in regards to local, national, and worldwide advertising, but in being a Canadian, and a proud Vancouverite, and witnessing the best party Vancouver has ever thrown. I am so lucky to have taken this role and to have been a part of the Olympics while they were here in Vancouver in 2010. I’d do it all over again in a heartbeat.

And now… a new adventure? I think so!

Tell Ten Friends. Do it.

A little while ago I told you about working for my brother Wes, and doing his marketing, well, I’m also working with my brother Jordan at Tell Ten Friends. I know. It’s complicated. But our family makes a really great team. It’s not always a “great minds think alike” situation, but we all bring something valuable to the table and we work well together.

At Tell Ten Friends, we help small businesses with their marketing and social media. There’s a whole list of services that we provide, and can tailor just for you. We also teach you how to do it yourself. Seriously. Check it out. And contact us if you need our help.

Ta Ta for now.

Good Start

Well, it has been a great start to the week. First of all, I ran 20 miles with my brother Jordan yesterday, and I did not die. I’m feeling more positive everyday about this marathon “stuff” (Translation: BAD-ASS hardcore training!). Second of all, the Canucks won Game 3 last night in Dallas, 2-1 in Overtime, creating a 2-1 lead in the series. The best part was that it was only about 7 minutes into O.T. and not FOUR periods! Thank God for Taylor Pyatt. Oh yes, and the wall, Roberto Luongo. I slept well. And lastly, today was my first day of work as a Marketing Assistant! Yay! I’m a big girl now! I have business cards and everything.:)

Let’s hope it only gets better from here! Ciao!

Something to Celebrate!

I wasn’t going to mention anything about my job search until, of course, the search was over. (I didn’t want to jinx it!) Now at last, I can stop searching! I’m ecstatic! I don’t have to sit in front of the computer all day, looking at every on-line job site known to man, nervous as hell, biting off all my fingernails, and praying for a phone call, or even a SIGN that I might be even close!

I am so unbelievably happy to report that I was offered a job today as a Marketing Assistant. The position is exactly what I was looking for. It’s for a small company on the border of Vancouver & Burnaby, and I will be reporting to a Marketing Manager. It’s a small marketing team, but I will get the chance to do a little of everything and finally gain some experience!

I don’t start until April 16th, but Yay! I have a job! I’m no longer unemployed!